Tagged with: charity of the year corporate The company aims to raise £100,000 over the year and has set each HiQ centre a target of at least £500. HiQ marketing manager Geraldine McGovern said the charity was the perfect fit for HiQ, as it reached out to a female audience, many of whom are unaware of the services that HiQ provides. AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis www.breastcancercare.org.uk HiQ chooses Breast Cancer Care as charity of the year 41 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Howard Lake | 25 March 2009 | News Tyre, batteries and exhausts distributor HiQ has chosen Breast Cancer Care as its charity of the year. The company launched Project Pink at the British Touring Car Championship press day at Rockingham, Northamptonshire with championship drivers donning pink hats and wigs to celebrate the partnership. Fundraising events planned for the year will include a HiQ fundraising ‘Pinkmobile’ stopping off at centres across the UK, and Strawberry Tea picnics at various stages of the year. Advertisement About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving.